A word about HighEd Web 2009 from a guy that wasn't there
October 08, 2009
I missed HighEd Web this year. But, I didn't *really* miss it. Here's the classic web 2.0 scenario where by following the tweets and rants of attendees and checking out the online presentations of the speakers, you pretty much get the ideas for free :) Lemme see... it's my guess that someone named Jared put on a REALLY bad presentation? Sorry buddy... I really do sympathize.
Innersync also had Steve Williams representing and his debriefing was a really positive one. We don't think of HighEd as a mechanism to net new customers. Sure, we go as sponsors, with a booth, but we never expect to walk out with a signed contract. We look at it as more of an opportunity to talk to customers, attend the sessions and stay on top of the latest trends.
Campusuite again turned heads because of the new features we've introduced since the 2008 HighEd conference. Most of those features were a direct response to the woes and needs of the people we spoke to last year. Like many products, our product evolves via the needs of our customers. "Less, really is more." I say it so much, co-workers roll their eyes. But when we set you up a demo and let you in to kick the tires, you immediately begin see how these tools let you do stuff... fast! You do it in a clean, easy-to-understand system and that's really what it all boils down to.
Steve caught up with several Campusuite customers, including Xavier University and Ross University and got some good feedback. He also, again met up with old colleagues that we look forward to seeing at each years conference. New partnerships were discovered and the latest ideas in the collegiate arena were shared. This is big for us, because now we have a pocket-full of new direction. We will more responsibly leverage the social movement, take a second look at customer and application security, and always keep the customers experience in mind. Each year, HighEd truly allows us to fill up with what ails the collegiate customer the most. And there's what drives us towards the next years conference.
After this years visit, we confirmed we're on the right path. We have a solid product that provides a positive experience, a well-documented support site, a base of loyal users driven by the desire to build a better web site. We want to thank our loyal patrons and partners and we look forward to a bright and prosperous future.
Tags: web
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